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Creative and Naming | Advertising in Armenia



Creative is  an integral part of almost any Center-developed project. 
 
The "Focus Media Group" AA has an efficient creative group, where students of creative professions of the city’s different HEE are included. In the framework of this direction of work, the Agency, besides regular "brain storms”, holds training seminars with attraction of leading specialists of the city. 

The "Focus Media Group" AA offers two forms of interaction during high-quality creative development: these are complex creative developments and private developments on separate directions:
 
  • brand development
  • company style development
  • slogan development
  • audiospot scenario
  • videospot scenario
  • action (presentation) scenario
  • text model development
  • preparation of advertising- and PR texts
  • idea for outdoor advertising
  • idea for polygraphy
  • development of scenarios for special events conducting.
  • development of  an Internet-Project concept
 
Exclusive creative developments, creative testing, use of non-standard communication channels – all these tasks are solved in any advertising campaign, having been developed and carried out by "Focus Media Group" AA.


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